Die Kernaufgabe des Marketings ist es, die Bedürfnisse des Kunden zu verstehen und eine Strategie zu entwickeln, diese Bedürfnisse zu erfüllen. Aus diesem Grund entwickelt das Marketing eine Strategie, die auf Verkaufsmethoden, Business-Kommunikation und Geschäftsentwicklung basiert. Marketinganalysen identifizieren potentielle Zielgruppen, Kunden oder Märkte, und ermitteln, welche Produkte und Zielmärkte am besten zueinander passen. Dazu gehört auch die Analyse von Wettbewerbern und die Entwicklung einer Preis- und Distributionsstrategie.
The Master of Business Administration (MBA) from the University of Liverpool Management School, is a thoroughly modern, 100% online MBA, designed to meet the business challenges of the 21st century. The specialisation in Marketing enables graduates to make informed, influential decisions that support the development goals of their organisation.
Advance your career in the business, nonprofit, or public sector by further developing your managerial skills through Walden Universitys M.S. in Management program. This program prepares you to reach your professional goals through real-world knowledge that can help you successfully manage projects and effectively lead teams
Advance your career in the business, nonprofit, or public sector by further developing your managerial skills through Walden Universitys M.S. in Management program. This program prepares you to reach your professional goals through real-world knowledge that can help you successfully manage projects and effectively lead teams
The online LLM in Technology and Intellectual Property Law from the University of Liverpool will equip you with the skills and knowledge required to manage the demands of technology and intellectual property law in a business environment. The programme provides a firm foundation in commercial law, covering the latest internet and technology-based intellectual issues and also offers you the opportunity to pursue your specific interests.
Learn strategies to enhance your organizations effectiveness through Walden Universitys ACBSP-accredited Master of Business Administration (M.B.A.) program. With this online degree program, you can gain business and leadership skills to address your organizations unique business challenges. Choose from various specializations within this diverse and dynamic field, including corporate finance, entrepreneurship, international business, leadership, and project and risk management.
The 100% online MSc in Operations and Supply Chain Management from the University of Liverpool examines the theoretical and practical aspects of effective operations and supply chain management in a highly competitive global marketplace. The specialisation in Procurement and Sourcing explores the many facets of supporting a global logistics network, from coordinating processes on a global scale to understanding trade agreements, regional taxation and duties.
Aujourd´hui, la demande du marché en professionnels de la gestion du patrimoine n´a jamais été aussi forte. Elle correspond à l'augmentation du nombre d´assujettis à l´impôt sur la fortune (ISF) et à la hausse des placements en immobilier.
The 100% online MSc in Global Marketing programme from the University of Liverpool provides a comprehensive understanding of the theory and practice of consumer and business-to-business marketing at an advanced level. It is designed to equip students with the knowledge, skills and analytical techniques required for effective tactical and strategic marketing management in global organisations.
The business community of tomorrow will have to take on an ever more global level of responsibility, with respect to both internal and external clients, to society as a whole and to the environment. Business leaders will be held accountable for their actions by future generations.
Marketing and International Commerce Programme is meant for individuals holding a Bachelor‘s degree and pursuing a qualification of master of marketing.
The 100% online MSc in Operations and Supply Chain Management from the University of Liverpool examines the theoretical and practical aspects of effective operations and supply chain management in a highly competitive global marketplace. Areas studied include competitive performance, globalisation and supply chains, and consumer response. In addition, the programme looks at how successful operations management can shape the sales and profit ambition of a business.